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Share your risk on social media

We want to make sure that everyone knows their risk. Share the test and follow us on Facebook, Twitter, Instagram and LinkedIn. Use #KnowYourRisk to inspire others to act in time!


graphic: World Diabetes Day logo

About World Diabetes Day

The day was first introduced in 1991 to raise awareness about diabetes: its causes, its prevention and the devastating effects it has on human lives and healthcare systems worldwide.


World Diabetes Day is 14 November – the birthday of Frederick Banting, whose work with Charles Best led to the discovery of insulin in 1921. 

The blue circle is the international symbol for diabetes. It was created in 2006 to support a campaign for a United Nations Resolution of Diabetes as a response to the growing global diabetes pandemic. The circle symbolises positivity, unity and strength and the blue reflects the colour of the sky and the flag of the United Nations.

Every World Diabetes Day, Novo Nordisk partners with the International Diabetes Federation (IDF) to unite people with diabetes, employees, partners and the general public with a call to change diabetes.

Read more about the World Diabetes Day campaign by the International Diabetes Federation


  1. International Diabetes Federation. IDF Diabetes Atlas, 8th edn. Brussels, Belgium: International Diabetes Federation, 2017.
  2. Statistics About Diabetes. American Diabetes Association website.
    Updated March 22, 2018. Accessed April 20, 2018.
  3. International Diabetes Federation. Diabetes and cardiovascular disease.
    Accessed April 20, 2018.

    * Calculated based on US prevalence data from the American Diabetes Association and event rates published by the International Diabetes Federation.


Doctor conversation guide

For guidance on how to talk to your doctor about your risk please read this guide.


Taking steps to prevent diabetes

Join the global diabetes walk on 14 November.
Get more information


Cities Changing Diabetes

See the latest news from the cities that have joined the global fight against urban diabetes.
Find out more